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Bono joining the board of Fender and rumors that Dr. Dre will join the board at $AAPL. What do academics say about share prices and out performance when celebs take a seat at the board room table?  Increased exposure, higher consumer interest, improved sales.........or just a temporary blip on the chart?

Imagine the fight over Steven McQueen if he were alive today.  Ever car manufacturer, including TSLA, would go wild. 

Courtesy of FT

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